Hospitality Daily Podcast How Hoteliers Use Tech in Budget Season for Faster, Smarter Decisions - Stephen German, Actabl [Sponsor Bonus]
Sep 3, 2025
In this discussion, Stephen German, SVP of Product at Actabl, illuminates how technology is transforming budgeting for hoteliers. He delves into how ProfitSword offers real-time visibility and aligns property data for smarter, quicker decisions. Stephen shares insights into recent tech advancements that cut down budgeting time from days to hours, helping hotel leaders navigate economic uncertainties with confidence. This conversation is a must-listen for anyone looking to enhance their budgeting process in the hospitality industry.
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Budget Season Is Exceptionally Stressful
- Budget season is highly stressful because hoteliers must predict many uncertain variables like occupancy and ADR.
- Scaling that forecasting across multiple properties multiplies complexity and accountability.
Data Normalization Is The Core Challenge
- Normalizing data across properties is the hardest part of budgeting for management companies.
- Spreadsheets create version, alignment, and naming issues that break consistent budgeting.
Centralize Budgets To Keep Everyone Aligned
- Use a single platform to normalize GLs and apply corporate budgets down to properties to avoid spreadsheet chaos.
- Keep visibility real-time so properties and corporate can see and react to the same numbers simultaneously.