BM221: How to Best Promote Your Book with PR

What does it take to attract media attention for your book? Listen as public relations expert, Jo Caruana shares little-known secrets to use reliable PR to promote your message.

In this week's powerful podcast episode "How to Best Attract Media Attention For Your Book" you will discover ...

• What you need to know about the differences between advertising and promotion
• What it takes to develop a great book launch PR campaign 
• How to craft your message to make it attractive to the media and valuable to readers
• Whether or not press releases are dead!
• What intriguing approaches to consider for your book launch 
• Commonsense mistakes to avoid
• And a whole lot more...

If you're looking for support and creative marketing ideas during this tough time then come join us. 

Our author community meets and shares every Friday at 1:55 pm ET for some "Author to Authority Marketing Munchables." 

Just one new idea can skyrocket you from author to authority!

Zoom link to join: https://zoom.us/j/225639850​​

Learn more about your ad choices. Visit megaphone.fm/adchoices

*************************************************************************
Want More Book Marketing Ideas?

Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways.

Click here to join me FREE on Substack

Or, if you’re ready for the inside track, become a paid subscriber for exclusive behind-the-scenes marketing templates, campaign breakdowns, and access to my best strategies.