Product Marketing in Ecommerce with Daniel Murphy, VP Marketing at Privy

Here are some of the key topics that Paris and Dan discussed in this episode:

• What product marketing brings to the table & why is it a critical component of every company's success

• How Privy got on Shopify & became the number one rated app for Shopify

• SMS marketing & how the pandemic accelerated this trend

• How to use content marketing to educate your customers

• The importance of video marketing

• How to lift off your B2B brand on TikTok

• How influencer marketing could evolve in Web 3.0

Guest:
Daniel Murphy
Privy

See more:
Hop Online
Paris Childress
LinkedIn PTM Page