The Truth of the Matter

Auto Tariffs Threaten to Drive Up Prices

12 snips
Apr 15, 2025
Monica Gorman, Special Assistant to President Biden for Manufacturing and the former Deputy Assistant Secretary of Commerce for Manufacturing, discusses the potential upheaval in the auto industry caused by new tariffs. She highlights how these tariffs could lead to increased car prices and reduced choices for consumers, while also suggesting long-term benefits for U.S. manufacturing if managed correctly. Gorman also addresses the changing competitive landscape with electric vehicles and the broader implications of trade policies on business investments and supply chains.
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INSIGHT

Auto Industry Uncertainty

  • The auto industry is facing uncertainty due to President Trump's tariff policies.
  • These tariffs could significantly reorder the U.S. car market.
INSIGHT

Rising Car Costs

  • Tariffs on smaller, lower-priced cars like the Honda Civic could increase by $2,500-$4,500.
  • Larger vehicles like SUVs could see price increases between $10,000-$12,000.
INSIGHT

Impact of Tariffs on Consumers

  • The 25% tariff will disproportionately affect smaller, cheaper vehicles, impacting roughly 80% of those under $30,000.
  • This will lead to higher prices and fewer choices for American consumers.
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