The Russell Brunson Show cover image

The Russell Brunson Show

Hypnotic Selling Secrets: How to Ethically Influence and Close More Sales

Nov 11, 2024
Darren Stevens, an Australian hypnosis expert and public speaker, shares powerful insights into the art of hypnotic selling. He reveals how to ethically use hypnosis to influence consumer behavior and boost sales. Topics include suggestions that target the subconscious mind, futuristic visualization techniques, and getting customers into a 'yes' mindset. Stevens also emphasizes the importance of establishing rapport and authenticity to enhance audience engagement during presentations, making the case for a more psychological approach to sales.
01:00:17

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Hypnotic selling techniques allow marketers to ethically influence buying behaviors by communicating directly with the audience's subconscious mind.
  • Framing sales pitches with positive suggestions can significantly enhance customer excitement and anticipation, making them more receptive to purchasing.

Deep dives

Baker's New Rewards System

A fresh rewards system is introduced, allowing customers to choose how they want to use their Baker's points. Shoppers can now decide between saving on fuel or applying rewards towards their next purchase, offering greater flexibility. This new program still allows customers to earn points for every purchase they make at Baker's, maintaining the benefits of the loyalty program. The emphasis is on giving customers control over their rewards and enhancing their shopping experience.

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