Nick Bare, an Army veteran and founder of Bare Performance Nutrition, shares his incredible journey from a college dorm to a thriving fitness brand. He dives into the important leadership lessons learned in the military and how they translate to business. The discussion spans his personal evolution from military training to the civilian fitness world, touching on the challenges of content creation and entrepreneurship. Nick also offers insights on balancing family life with personal ambitions and the nutrition needs of endurance athletes.
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question_answer ANECDOTE
Nick's DIY Pre-Workout Hustle
Nick Bare started by mixing his own pre-workout supplements in college to save money.
He manually fulfilled orders from his apartment despite appearances suggesting illicit activity.
question_answer ANECDOTE
YouTube Growth Through Persistence
Nick Bare started a YouTube channel documenting his fitness and military life but deleted initial videos due to hate.
Persistence and refined content while in Korea grew his audience and business slowly.
volunteer_activism ADVICE
Fuel Strategy for Marathons
Consume 150 grams of carbohydrates and 2000 mg of sodium several hours before a marathon.
During the race, take gels every 3-4 miles and drink electrolytes at checkpoints to sustain energy and prevent cramps.
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Why Some Companies Make the Leap... and Others Don't
Jim Collins
In 'Good to Great,' Jim Collins and his research team investigate why some companies achieve long-term greatness while others do not. The book identifies key concepts such as Level 5 Leadership, the Hedgehog Concept, a Culture of Discipline, and the Flywheel Effect. These principles are derived from a comprehensive study comparing companies that made the leap to greatness with those that did not. The research highlights that greatness is not primarily a function of circumstance but rather a result of conscious choice and discipline. The book provides practical insights and case studies to help businesses and leaders understand and apply these principles to achieve sustained greatness.
Beyond Entrepreneurship 2. 0
Jim Collins
Beyond Entrepreneurship 2.0 is an updated version of the classic book by Jim Collins and Bill Lazier. It includes the original text of 'Beyond Entrepreneurship' along with four new chapters and fifteen new essays. The book provides a roadmap for turning a company into a thriving, enduring entity, emphasizing leadership growth, people decisions, the importance of 'BHAG' (Big Hairy Audacious Goals), and the concept of 'The Map'—an integrated framework for building superior companies. Collins honors his mentor, Bill Lazier, and reexamines the original text with his 2020 perspective, making it a valuable resource for both new and experienced entrepreneurs.
The Courage to Be Disliked
Fumitake Koga
Ichiro Kishimi
This book unfolds as a dialogue between a young man and a philosopher over five nights, exploring the principles of Adlerian psychology. It emphasizes that true happiness and freedom come from living a life independent of past traumas and societal expectations. Key themes include the idea that all problems stem from interpersonal relationships, the importance of separating one's tasks from others', and the concept that freedom is found in having the courage to be disliked. The book provides practical advice on self-forgiveness, self-care, and mind decluttering, encouraging readers to take control of their life's direction and live in the present[3][4][5].
One More
One More
The Unwavering Belief in Yourself
Ed Mylett
Ed Mylett's "One More" isn't just about adding one more item to your to-do list; it's a philosophy of consistent, incremental progress. The book encourages readers to push beyond their comfort zones and embrace the power of small, consistent actions. Mylett emphasizes the importance of mindset and perseverance in achieving long-term goals. He shares personal anecdotes and practical strategies to help readers develop a growth mindset and overcome obstacles. The core message is that consistent effort, even in small increments, leads to significant results over time.
Nick Bare founded Bare Performance Nutrition in 2012 out of his small college apartment in Western Pennsylvania at the Indiana University of PA. During this time, Nick was studying nutrition and on the path to joining the military upon graduation. The company was built upon the values of transparency and service from its early stages of launch, and today remain instilled in the brand's primary mission.
After graduating from college, Nick commissioned into the US Army as an Infantry Officer, where he spent the next four years completing various military training schools, such as Ranger School and Airborne School, before taking his position as an Infantry Platoon Leader stationed out of Texas. During his time in the military, Nick learned the values of leadership, integrity, and team building, which have been directly applied to Bare Performance Nutrition.
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