3 Takeaways Yale Professor Zoe Chance Reveals Smart, Simple Ways To Influence People To Get What You Want (#156)
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Aug 1, 2023 This week, Yale professor Zoe Chance, an expert in influence and persuasion, shares her ethical techniques for getting what you want without being pushy. She emphasizes reframing influence as a skill that strengthens relationships and advises focusing on those already open to change. Zoe introduces 'soft asks' and the concept of the 'magic question'—'What would it take?'—to foster collaboration. Most importantly, she highlights that influence occurs in every interaction and can be learned by anyone!
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Influence Can Be Ethical And Effective
- Learning influence need not make you manipulative; practicing it well preserves healthy relationships.
- Influence done respectfully increases the likelihood of achieving goals for yourself and others.
Facts Don’t Drive Most Behavior
- Presenting facts alone rarely changes behavior because people fail to act on knowledge themselves.
- Focus persuasion on those already willing or potentially willing rather than trying to convert hard opponents.
Start By Simply Asking
- Ask for what you want because failing to ask limits possibilities; many people say yes when invited.
- Don't preemptively assume refusal; ask and discover opportunities you didn't consider.
