The GaryVee Audio Experience The Right Way To Do Social Media Marketing In 2023
Apr 17, 2023
Explore the evolution of social media marketing and its pivotal role in launching modern businesses. Discover the shift from traditional advertising to customer-focused strategies that emphasize authenticity. Learn how luxury brands can effectively engage today's diverse audience through innovative communication methods. Hear about successful case studies that challenge old marketing norms and the importance of adapting to consumer expectations in this dynamic landscape.
AI Snips
Chapters
Transcript
Episode notes
Social Media Marketing
- Prioritize organic social media content creation on all platforms.
- Amplify successful content with paid media after analyzing performance.
Wine Library Growth Story
- Gary Vaynerchuk grew his father's wine business using early e-commerce and digital marketing techniques.
- He leveraged email marketing, Google AdWords, and YouTube to achieve significant growth.
TikTok Brand Building
- Focus on creating high-quality content at scale on platforms like TikTok.
- Balance brand building with adapting to fast-paced social media trends.