The GaryVee Audio Experience Do It Every Day | Interview w/ David Meltzer
Aug 4, 2019
David Meltzer, a speaker, best-selling author, and CEO of Sports One Marketing, discusses impactful life and business strategies. He emphasizes the importance of giving value freely and deploying one's attention wisely. Their conversation dives into the journey from financial struggle to success, productivity, and personal branding. Meltzer reflects on the evolving dynamics of fame in the digital age and shares insights on spirituality and decision-making, all while promoting his new book.
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Free Content Strategy
- Give your best content away for free to build a long-term audience.
- This strategy provides value upfront and establishes credibility over time.
Content Consumption
- People consume content in diverse ways, and offering free content alongside paid options caters to these preferences.
- This approach eliminates friction for different learning styles and maximizes reach.
Vaynerchuk's Long Game
- David Meltzer observed Gary Vaynerchuk's work ethic and long-term vision in the digital content space.
- Meltzer realized the strategic advantage of perpetuating content over time.
