How I AI

How an AI Builder and Strategist Uses Tech to Solve Big Business Problems

36 snips
Jun 18, 2025
Lucas Lorenzo Peña, a Creative Technologist and AI Builder, discusses innovative strategies for leveraging AI in business. He emphasizes how AI tools serve as extensions of our thought processes, promoting creative problem-solving through systems thinking. Lucas shares insights on the importance of adaptability over mastering specific tools, and his unique 'backcasting' strategy for future planning. He also explores the synergy between AI and creativity, advocating for a balanced approach in merging artistic vision with technical skill.
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ANECDOTE

Lucas's Creative AI Journey

  • Lucas Lorenzo Peña blends strategic design, innovation frameworks, and emerging AI tools to solve complex business problems.
  • His work focuses on creating new ways of thinking before building tools or products downstream.
ANECDOTE

Workshop-Led Future Planning

  • Lucas's team conducts workshops to map clients' future business visions and align AI technologies to these goals.
  • Their approach merges strategy with production, acting like a boutique R&D lab for innovation.
ADVICE

Stay Agile With Tech Stack

  • Avoid locking into a fixed tech stack; instead stay agile to accommodate rapidly evolving AI tools.
  • Use accessible, versatile languages like Python and JavaScript to ensure cross-platform compatibility and adaptability.
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