Short Term Rental Secrets Podcast

Ep 157 - Optimizing Your STR Listings with Intellihost Founder Jeff Brown

Jul 3, 2023
In this engaging discussion, Jeff Brown, founder of IntelliHost and Loma Homes, shares his journey in creating uniquely themed rental experiences. He dives into how he utilizes data-driven strategies to optimize listings on platforms like Airbnb and VRBO. The conversation covers unconventional pricing tactics that can enhance revenue, the complexities of the Airbnb ranking algorithm, and the launch of IntelliHost, a platform offering tailored recommendations for property performance improvement. Jeff’s insights are invaluable for anyone looking to boost their short-term rental success.
Ask episode
AI Snips
Chapters
Books
Transcript
Episode notes
ADVICE

Airbnb Booking Funnel Optimization

  • Optimize your Airbnb listing by focusing on four key steps: impressions, first page, click rate, and conversion.
  • Address weaknesses in each step to maximize bookings.
INSIGHT

Listing Analysis over Price Drops

  • Don't just lower prices when bookings are down.
  • Analyze your listing's performance and compare it to competitors to identify bottlenecks.
ANECDOTE

Mike's Orlando Property Case Study

  • Mike Sjogren's Orlando property had low click-through rates despite high impressions.
  • IntelliHost helped identify this bottleneck, leading to two additional bookings worth $12,000 after adjustments.
Get the Snipd Podcast app to discover more snips from this episode
Get the app