

If You Are Doing it for the Money... You Are Vulnerable | Xponential Q&A
Dec 12, 2022
This engaging Q&A dives into why Facebook and LinkedIn are thriving in today's market. The discussion reveals insights on employee motivation, explaining why expectations shouldn’t be too high. Listeners learn about the difference between micro and macro losses and the ROI of college education. The conversation encourages embracing failure as a stepping stone to success while promoting accountability. Get ready for candid advice and thought-provoking insights on navigating the modern professional landscape!
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Reaching the 50-70 Demographic
- Facebook and Facebook Reels are effective platforms for reaching the 50-70 demographic.
- Optimize websites for mobile users and consider using landing pages with clear contact information.
Employee Equity and Work Ethic
- Employees making a standard wage shouldn't be expected to work as hard as the owner.
- Equity can incentivize employees and increase retention, typically using a vesting schedule.
Adapting to the Changing Job Market
- The current job market shift offers more leverage in hiring.
- Widen your search and adjust compensation to attract commission-based salespeople as the market stabilizes.