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Surprise Quality of Celebrity Brands
- Sarah Tan shared surprise at celebrity brand quality, praising Scarlett Johansson's brand.
- Kirby Johnson noted initial skepticism turned into appreciation with Gwen Stefani's Give Beauty products.
Tarte's Nostalgic Brand Revival
- Tarte resurfaced effectively by returning to its core identity with cheek stain and popular lip products.
- This nostalgic approach reignited excitement among listeners and consumers alike.
Fleur's Viral Fragrance Relaunch
- Fleur fragrance brand achieved viral success through smart social marketing despite fragrance's 'try before you buy' challenge.
- Chris Elle Lim's leadership and scent quality were crucial to this effective relaunch.