

Moving from a lifestyle business to a growth business with the CEO of Ticket Tailor
Sep 18, 2025
29:46
This week, we revisit one of our most popular episodes from 2023.
Alex Theuma is joined by Jonny White, founder & CEO at Ticket Tailor, who discusses their move from a lifestyle business to a growth business.
Jonny shares:
- Why he chose to bootstrap Ticket Tailor
- The anti-climatic reality of getting acquired (and why he bought Ticket Tailor back!)
- How they got from $2K MRR to over $5M in revenue
- Why they moved from a lifestyle business to a growth business
- How working with a coach helped propel the business
- How they deliver on being a "business for good"
- The importance of keeping a lean mindset and strategically building out the team
Guest links:
LinkedIn - https://www.linkedin.com/in/jonnywhite1/
Website - https://www.tickettailor.com/
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)