427 - Everything You Need to Know to Build a Strategic Referral Partnership

If you don’t have a network of business partners with whom you routinely exchange referrals, you’re missing out on a tremendous source of potential new clients. In this Silver Dollar episode, we explain what a strategic referral partnership is and how they can benefit you. We also offer a long list of example partnerships that every real estate agent should consider and discuss how to choose and manage referral partnerships regardless of your industry. Listen to find out the many benefits of strategic referral partnerships, two questions to ask that will point you toward businesses best suited for a potential relationship, and what to say and do to best entice a potential referral partner and manage the relationship.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

• Blog: Top 25 Best Referral Partners for REALTORS®
• Free download: Real Estate Referral Partner Worksheet

0:00     Introduction

0:45     Vendors can be partners

1:32     Types of referral partnerships

2:44     Benefits of referral partnerships

3:25     Marketing your referral partnerships    

4:16     Examples of marketing partnerships

8:50     Reach out to your database

10:14   Managing referral partnerships

12:10   Action Item