The UpFlip Podcast

205. From Facebook Marketplace to $480K a Year in Car Sharing

10 snips
Sep 22, 2025
Aubrey Janick, founder of a self-funded car-sharing business, shares her inspiring journey from an unwanted Jeep to a thriving 34-vehicle fleet generating up to $40,000 monthly. She emphasizes the importance of quick decision-making, having listed her first car the same night she learned about Turo. Aubrey reveals her winning strategy of sourcing undervalued, depreciated cars from Facebook Marketplace and offers a practical buying checklist. Tune in for insights on managing a large fleet and her top recommendations for maximizing profitability!
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ANECDOTE

Instant Action Sparked The Business

  • Aubrey listed her unwanted Jeep on Turo the same night a friend mentioned car sharing and it booked the next day.
  • That impulsive first rental convinced her the model worked and sparked rapid expansion.
ADVICE

Buy Below Depreciation Floor

  • Buy used cars that are below market value and have already experienced most of their depreciation.
  • This minimizes financial risk and lets you pivot or sell without major losses if things fail.
ADVICE

Must-Have Checklist Before Buying

  • Ensure cars meet platform rules: 12 years or newer, under 130,000 miles, and a clean title at listing.
  • Perform pre-purchase inspections for oil sludge, metallic flakes, rust, and accumulated small issues.
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