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20Product: Why Product Memes Are More Important Than a Product Roadmap, Why Writing is the Essential Skill for Product People, How AI Changes The Role of Product, Big Mistakes Founders Make When Hiring Product Teams with Kevin Niparko, VP Product @ Twilio
Sep 29, 2023
Join Kevin Niparko, VP of Product at Twilio and former Head of Product at Segment, as he dives into the importance of writing for product managers. He emphasizes the role of product memes in communication, highlighting their creativity over traditional methods. Kevin shares invaluable insights from his time at Bridgewater, revealing how analytics sharpen product intuition. Discover his unique hiring strategies and the non-obvious traits he seeks in product candidates, along with his thoughts on balancing quick shipping with quality in product development.
46:03
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Podcast summary created with Snipd AI
Quick takeaways
- Developing strong writing skills is crucial for product leaders to effectively communicate ideas and distill complex concepts into simple and memorable product memes.
- Product leaders should balance core product innovation, scaling, and future-oriented innovation using a framework like the three horizons model, which helps allocate resources based on growth trajectories and customer feedback.
Deep dives
The Importance of Writing in Product Thinking
Writing is a forcing function for thinking and testing ideas. It helps in articulating customer needs and problems, as well as the unique value a product can offer. Writing can distill complex ideas into simple and memorable product memes, which aid in conveying the essence of a product. It is important for product leaders to develop good writing skills to synthesize and communicate their thoughts effectively.
