Tin Dudajek shares the growing importance of schema markup.
Talking points include:
How would you summarise the current state of Schema?
Why is it continuing to gain importance in 2025?
What is schema used for in modern SEO? (data management)
Why is Schema so important for AI?
What content needs to be optimized for Schema for AI?
Where is AI using these schema enhanced pages?
What tools do you use to assist with this?
How do you measure success?