The Dental Marketer Joining the ADA: How to Make a Lasting Impact in Dentistry | Dr. Bob Dee | MME
How can you, as a dentist, truly make a difference in your profession through organized advocacy? In this episode, Dr. Bob Dee shares vital insights into the inner workings of the American Dental Association (ADA), emphasizing the power of active participation over passive membership. Dive into a comprehensive discussion on the strides the ADA is making in political advocacy for the profession. Discover how influencing legislation, like dental loss ratio and Medicaid laws, directly shapes the dental industry and enhances patient care quality.
Dr. Dee also tackles big topics such as corporate intrusion into healthcare, offering a vigorous defense of the dentist-patient relationship’s personal nature that corporate entities can't replicate. While concerns exist about the efficacy of membership and communication within ADA, Dr. Dee reveals a determined vision for positive organizational change. Don’t miss out on practical advice on joining advocacy coalitions and learn about the exciting upcoming Digapalooza event that promises valuable insights from industry leaders.
What You'll Learn in This Episode:
- The benefits and importance of actively joining the ADA.
- The ADA's role in critical legislative changes such as dental loss ratio and Medicaid laws.
- Dr. Dee's perspective on the unique gifted relationship between dentists and their patients in comparison to corporate healthcare.
- Practical steps on becoming more involved in dental advocacy.
- Upcoming industry trends and why it’s crucial to stay informed via events like Digapalooza.
- A deep dive into the real impacts of your active participation in organizations like the ADA.
Take action and tune in to understand how your dedicated involvement today can create a thriving future for the entire dental profession.
Sponsors:
For high quality AND affordable dental supply options, visit The Dentists Supply Company(TDSC) website today! Our listeners get a special deal - 25% off on orders over $500 - Just type in the special code: TDM25 at checkout for your exclusive offer. AND if you're a member of your state's Dental Association, you may be eligible for additional savings upon providing your ADA number. Click or copy and paste the link here to save today! https://www.tdsc.com/
You can reach out to Dr. Bob Dee here:
Website: https://dentistryingeneral.com/
YouTube: https://www.youtube.com/@dentistryingeneral
Facebook Group: https://www.facebook.com/share/L5bCmGf8oKHcH3yH/?mibextid=A7sQZp
Digapalooza Event: https://pay.dentistryingeneral.com/MondayMorning ($400 Off for Our Listeners!)
Mentions and Links:
Events:
Organizations:
Videos:
Dr. Dee's Video on Medicaid Laws
If you want your questions answered on Monday Morning Episodes, ask me on these platforms:
My Newsletter: https://thedentalmarketer.lpages.co/newsletter/
The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041
Episode Transcript (Auto-Generated - Please Excuse Errors)
Michael: Hey, Bob. So talk to us. What's one piece of advice you can give us this Monday morning?
Bob: As we discussed off the air, the one advice I can give you definitively is to join the American Dental Association. And that comes from someone who criticizes them on a regular basis.
Michael: So let me ask you this why join them and what do you criticize them about
Bob: first of all, let's talk about the positives I don't like to talk about Negativity first, everybody can improve things, right?
so why should you join the American Dental Association because for a hundred and sixty three years dentists like myself have contributed to building this huge organizations. We are the fourth largest lobbying power in Washington, DC. Think about it. Hospitals, physicians, all these physical therapists, all these health care organizations.
We are the fourth largest. Representatives and senators and politicians know our lobbyists by name. So it is important for us to have proper representation. The government will bring different, ideas to the table. There are a couple of them going on right now that we should be opposing. And we need to have a voice there.
So if you do not join the American Dental Association, and if you do not contribute, do not just write a check and go to your offices and say they don't do anything. We need to get involved. We need to have a voice within organized dentistry. It's basically for advocacy.
Michael: We're advocating for our patients first. and then the profession. Our oath is to the,patients and then the profession. So that's basically why we should, join. Why do I criticize them? I don't criticize them to weaken them. I criticize them to make them better.
Bob: Every, time we, as an advocacy coalition, criticize them is an opportunity for them to correct things and be stronger and attract more people. For me, lack of communication between what the American Dental Association does and the members, that'sbeen an issue. Also lack of focus. To what is important, for the benefit of our patients and the benefit of the profession.
I feel like we need to reiterate to them what is important so they can concentrate better.
Michael: So you mentioned that we need to participate more and not just cut a check and then, you know what I mean? go back to practicing, but then you also mentioned there's a lack of communication. So do they even listen?
Bob: If we participate.They are listening. I guarantee you that they are listening. I have this facebook group dentistry in general. They are part of it. I have heard that they are listening and they are making some changes. Is it fast enough for most people? I don't know. That's why I have created this advocacy coalition that includes 30 people past present American Dental Association leaders and well known people within the dental community to help guide them.
We have a platform, a six pillar platform that we have presented to them, and we're going to be at the House of Delegates Trying to contribute positively. I want everybody to understand we're not here to weaken the American Dental Association. This is all for making them stronger.
Michael: Gotcha. Okay. So it's more like we're just sometimes, downhearted because it's not moving at the speed of our expectations.
Bob: there is a, myth that the ADA can do everything. This is a capitalistic system that we live in, right?
Michael: There
Bob: are laws and there are rules that when a dentist Criticizes them that oh, why can't we have the insurance companies pay more? That's not the job of the American Dental Association That's illegal.
We cannot to have Another company pay us more. These are things that we cannot control. A lot of times dentists criticize the ADA for things that's out of their control. Obviously they're struggling and they see their patients being affected. So we naturally want these things to happen, but we need to be realistic.
The way we can affect all the things they want is by making sure we know what legislation to support. what issues we can push through the politicians through legal ways to make a positive effect.
Michael: Gotcha. So then what can they control in simple terms and what issues right now do you see most trying to push?
Bob: Right now two of the most important things is the dental loss ratio, which is identical to the concept of medical loss ratio that the Affordable Care Act brought for medicine. We want the DLR for dentistry. Unfortunately, ADA, in my opinion, agreed to a plan that is not What we should have agreed to so we need to be outspoken and we need to be involved in creating the better than a loss ratio one that was passed in massachusetts Called question two a lot of this information is on my youtube channel on my facebook group So if people need to find out more and educate themselves contact me educate yourself These are the most important things You that are affecting our profession and our patients.
That should be the number one thing. We advocate for patients first, not for ourselves. And the second thing is Medicaid laws are being ignored in every state and people will say, why should I even worry about Medicaid? I'm fee for service. I'm a PPO. I don't take Medicaid. Medicaid laws dictate.
every insurance law that there is. As Medicaid goes, so does the private insurance.
Michael: Gotcha. So we should be focused more, especially if we're heavily insurance, but like Medicaid.
Bob: We shouldn't be focused on it, but we should look at states to enforce Medicaid laws that are there. I have a YouTube video on this subject that goes into details of what it means.
All we want is to prove to politicians that this is good for the patients and let's enforce it.
Michael: Okay. And so doing this. The first steps, if we're like, ah, should we join? Should we not join is joining, right? Continue to join, continue to be a part of it. And then now, if we wanted to start having our input into it, we do what?
Bob: The alternative is what? Sitting on social media complaining about our problems, right? And what's going to happen? Nothing. Zero is accomplished by not joining, So joining and getting involved is important, and then support the coalition. Dentistry in General Advocacy Coalition will be out there presenting ideas.
It's not a, organization that collects money. I'm covering all the costs because I don't want people to think that this is a profit generating organization. This is to help younger dentists. For years to come. We want to make sure the profession is protected and our patients are protected.
Michael: Gotcha. So right now, Bob, me a percentage from one to a hundred? How much of a percentage do you feel protected and your patients protected?
Bob: Listen, we are fighting different wars on different fronts. The corporate intrusion into healthcare is something that everybody knows about, We have insurance companies. That's another corporation intruding into our profession and into our patients well being. So for me, to put a percentage on it, I'm an optimist, right? I'm a, Glass half full. I say something that a lot of dentists rolled their eyes at me. We are a lot like. Hairstylist, Then doctors. Why? Because you will drive two hours to see your hairstylist The personal relationship dentists form with their patients is very important to them. So I still believe we have a chance. of keeping corporate intrusion at bay.
We can't prevent it. It's there, However, if you create this professional and compassionate relationship with your patients, they will travel to come to you, but they also pay out of pocket to be out of network with a lot of these insurances. So it's important to understand that. So I would say We are still 80 percent strong, my friend.
Some people may be less optimistic as I am, but we want to make sure we keep it at 80 percent and we're not going to go down the road medicine took.
Michael: Gotcha. Okay. Awesome, Bob. I appreciate your time. And if anyone has further questions, you can definitely find them in the dental marketer society, Facebook group, but where can they reach out to you directly?
Bob: The easiest way to reach out to me or join my Facebook group is to go to my website, dentistryingeneral. com. There are two buttons, you can join the Facebook group, you can look at our event, and there is a chat button there that whatever you want to ask or comment, it comes right to my phone and we can talk.
Michael: Gotcha. And then you also have I
Bob: call it the Digapalooza, I try to bring speakers that are well known and are all stars. It's October 25th and 26th in the Chicago area. I say Chicago area because it's not downtown. It's 20 minutes away from downtown in a upscale mall. we have a very attractive lineup of speakers for two days and for your listeners, as I told you I still offer the early bird, which is 400 off and I can give you the link that you can share with your audience.
Michael: Oh, we appreciate that, man. Thank you. So that's going to be in the show notes below the information for Digapalooza and at the same time, the early bird special So thank you so much, Bob, for that. And I appreciate you coming by and thank you for being with me on this Monday morning episode.
Bob: Thank you for having me.