The Futur with Chris Do 147 - Hey Chris: How do I find my purpose? — with Chris Do and Greg Gunn
Aug 25, 2021
In a lively Q&A format, Chris Do and Greg Gunn tackle intriguing questions about purpose and pricing. They delve into value-based pricing, discussing its challenges and opportunities for freelancers. The duo also reflects on adulthood through a humorous story that prompts personal growth discussions. They emphasize the importance of understanding one's purpose and the role of broad experiences in enhancing creativity. Engaging anecdotes and calls for listener interaction make this conversation both relatable and thought-provoking.
AI Snips
Chapters
Books
Transcript
Episode notes
Value-Based Pricing with Agencies
- Value-based pricing is difficult with agencies who broker creative services.
- Use hourly or project-based fees instead, as agencies prioritize profit.
Graphic Design and Usage Fees
- Graphic design often lacks the legal protections of other art forms like illustration or photography.
- Designers rarely receive usage fees, unlike illustrators and photographers.
Micro-Targeting Content
- Cater content to different customer segments through micro-targeting.
- Speak to each group's specific needs and interests with tailored messaging.
