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Ep.534 ~ How to Get 1-Million Followers in 30 Days ~ Brendan Kane

Dec 22, 2021
Brendan Kane, a top digital media strategist and author of 'One Million Followers,' shares his formula for building a massive online audience. He reveals how he gained 1 million followers in just 30 days and discusses the oversaturation of ads in today’s digital landscape. Brendan outlines effective techniques to grab attention and keep viewers engaged, emphasizing the importance of understanding audience needs and forming strategic partnerships. He also shares insights on optimizing content for various social media platforms like TikTok and Snapchat.
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INSIGHT

Algorithms Favor Retention

  • The digital world is oversaturated with billions of messages daily, making it hard to get noticed.
  • Algorithms prioritize content that retains attention longer to keep people on platforms.
ADVICE

Master Stop and Hold Attention

  • Stop the scroll by grabbing attention in initial seconds and hold it to retain viewers.
  • Focus on quality content that keeps attention instead of cheap clickbait tactics.
ADVICE

Use Pattern Breaking Content

  • Subvert expectations to stand out, such as using surprising statements that flip common ideas.
  • Use engaging visuals and tease content to build retention and curiosity.
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