Commercial Real Estate Secrets cover image

Commercial Real Estate Secrets

The Power of Social Media in Commercial Real Estate Branding and Marketing

May 15, 2024
31:01

Are you struggling to find innovative ways to market your properties or yourself in the competitive world of commercial real estate?

Join Aviva as she sits down with Mr. David Murphy, the Dock High guy and Executive Vice President at CBRE, to uncover the untapped potential of social media in the industry. David shares his journey from the old-school methods of property hunting to becoming a social media powerhouse in commercial real estate. Discover how embracing social media transformed David's business, and why it might be the missing piece in your marketing strategy.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

  • The evolution of industrial real estate from the late '90s to the e-commerce boom and beyond.
  • How the pandemic acted as an accelerant for e-commerce and industrial real estate.
  • The power of authenticity and personal branding in commercial real estate.
  • Why social media is a long game worth playing in the industry.


Connect with David Murphy:
LinkedIn: https://www.linkedin.com/in/dockhighguy/
Twitter: https://twitter.com/DockHighGuy
Instagram: @dockhighguy

Chapters
00:00 Introduction and David Murphy's Journey into Commercial Real Estate
05:05 The Evolution of the Industrial Sector in Commercial Real Estate
09:26 The Power of Social Media in Branding and Marketing
27:58 Conclusion

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Connect with Aviva:

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