Tactical & Practical The Best Ad I Saw All October
Nov 5, 2025
Discover the surprising best ad from October that highlights the power of situational targeting. Learn why understanding the viewer's context matters when crafting effective ads. The breakdown of a gas-pump Red Bull and breakfast combo reveals how clever timing and visual hooks can capture attention. Discover how price anchoring against gas expenses makes bundles appealing and encourages upsells. Find out how brands can enhance customer engagement by providing clear paths for spending more. Join the discussion by sharing your favorite ads!
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Perfect Morning Gas-Station Ad
- Nate describes a gas-pump ad for a $5 Red Bull + breakfast sandwich bundle he saw at 8 a.m. that grabbed his attention visually and contextually.
- He explains the ad matched his rushed morning state and prompted him to change his purchase behavior.
Time-Of-Day Matches Mindset
- The ad timed creative to the part of day and the consumer's mental state, flipping to lunch/dinner later in the day.
- That temporal match made the message feel directly relevant and urgent to morning customers.
Visual Hook As Targeting
- The creative itself performed targeting by using a giant Red Bull visual to pull in Red Bull buyers.
- That choice ensured the ad attracted the right customers, not just any attention.