Marketing School - Digital Marketing and Online Marketing Tips GEO is not different than SEO. BUT…
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Sep 18, 2025 Discover how the evolution of SEO into GEO, AEO, and LLMO is transforming marketing strategies. Eric and Neil delve into the rising influence of platforms like YouTube and Reddit on search rankings. They caution against short-term SEO hacks and explore effective Reddit optimization. Learn valuable insights from MrBeast about balancing revenue and profitability in content creation. This discussion emphasizes the need for marketers to adapt to a rapidly changing landscape.
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Core SEO Principles Persist
- Good SEO principles still apply across GEO, AEO, and LLMO even as names change.
- The underlying techniques remain relevant despite new platform labels.
Match Client Language To Win Work
- Adapt terminology and deliverables to match client mandates when needed.
- Explain overlap with SEO but build proposals around the client's requested focus to win contracts.
Search Now Relies On Platform Signals
- Platforms beyond Google (YouTube, Reddit, brand mentions) now heavily shape AI and LLM responses.
- SEO is evolving to include reputation and platform-specific signals, not disappearing.