1,584 Navigating Self-Promotion on LinkedIn

In episode 584 of the MultifamilyCollective, Mike discusses the future of LinkedIn as a platform for self-promotion and brand building. In this episode, Mike delves into the delicate balance of promoting personal and company brands without crossing into overt self-aggrandizement. Key Discussion Points: The Future of LinkedIn: An analysis of LinkedIn's trajectory over the next 12 to 18 months as it becomes increasingly cluttered with self-promotion, potentially diminishing its value. The Self-Promotion Dilemma: Exploring the fine line between necessary promotion and becoming a distracting presence on the platform, leading to unfollows, mutes, or blocks. The Art of Subtle Promotion: Insights from a Harvard Business Review article titled "How to Self-Promote Without Sounding Self-Centered" and the importance of avoiding sounding boastful or overly self-serving. Personal Branding Reflections: Mike Brewer shares his reflections on creating content across various platforms, questioning the balance between self-promotion and providing value to others. Mike Brewer invites the multifamily community to share their thoughts and experiences with self-promotion on LinkedIn. What strategies have you found effective? How do you maintain authenticity while building your brand? Be sure to like, comment, and subscribe for more in-depth discussions on property management and multifamily leadership. Your feedback is invaluable – join the conversation below! #multifamilycollective #LinkedInStrategy #SelfPromotion #PersonalBranding #PropertyManagement #MultifamilyLeadership #MikeBrewer #RealEstateMarketing #SocialMediaStrategy