Retain: The Customer Retention Podcast The Value of Letting Go of Customers with Rand Fishkin, Co-Founder of SparkToro
5 snips
Jan 9, 2024 
Rand Fishkin, Co-Founder of SparkToro challenges the obsession with customer retention, discussing the value of letting go of customers. They also talk about starting a company, lessons in marketing, the importance of customer retention for startups, lightning round questions, and life advice from a friend.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 3min
Starting a Company and Lessons in Marketing
02:38 • 5min
The Importance of Customer Retention for Startups
07:16 • 15min
Lightning Round: Skills, Movie Franchises, and Dinner Parties
21:52 • 2min
The Value of Letting Go of Customers and Life Advice from a Friend
24:09 • 3min