The Official SaaStr Podcast: SaaS | Founders | Investors
SaaStr 461: SaaStr CEO and Founder, Jason Lemkin, and Klaviyo CEO, Andrew Bialecki, on the $9.5B Revolution in eCommerce: Part Two
Jun 18, 2021
Klaviyo CEO, Andrew Bialecki, discusses how Klaviyo became a major beneficiary during the COVID-19 e-commerce boom. They explore the importance of platforms in e-commerce, maintaining a startup mindset, and the significance of partner enablement and early investment.
28:31
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Quick takeaways
- Clavio's success in the e-commerce boom was driven by enabling businesses to de-anonymize customers and build personalized relationships.
- Clavio's compatibility with various platforms, data portability, and wide distribution strategy contribute to its expansion.
Deep dives
The Importance of the Saster Annual Event
The Saster Annual event is back after a long hiatus, and it promises to be an exciting gathering for SaaS enthusiasts. With big-name speakers like the CEOs of Data Dog, Vimeo, and Y Combinator, attendees can expect insightful discussions and valuable networking opportunities. The event will be held outdoors, making it a unique experience reminiscent of Coachella for the SaaS industry.
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