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The CPG View

Driving Innovation in Retail Media: Insights from Albertsons Media Collective (Evan Hovorka, VP Product and Innovation at Albertsons Media Collective)

Aug 22, 2024
24:54

In your role at Albertsons Media Collective, how do you approach innovation in building data and marketing products for retail media? Can you share a recent project that exemplifies your innovative approach and its impact on the business?

The retail media landscape is constantly evolving. How do you stay ahead of industry trends and ensure that Albertsons Media Collective adapts effectively? Can you provide an example of a trend you capitalized on early and its outcome?

What are some of the key challenges you face in product development within the retail media sector, and how do you overcome them? Could you describe a particularly challenging product you developed and the innovative solutions you implemented?

Building effective teams is crucial for innovation. How do you foster collaboration and creativity within your team at Albertsons Media Collective? Can you share an instance where teamwork significantly contributed to the success of a project?

Reflecting on your extensive career, what has been your most rewarding professional experience, and what advice would you give to aspiring leaders in the product and innovation space?

 

 

 

 

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