Should you build an audience BEFORE you build a business?

Eric Siu explores the question of whether it's essential to build an audience before launching a business. 

TIME-STAMPED SHOW NOTES:

• [00:00] - Why building an audience first will give you a lot of leverage
• [01:00] - How to start building a massive audience
• [03:34] - Maximize hiring experts to execute your media concepts 
• [04:00] - Proof why attention and audience are GOLD

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