136 - What to do when you’re stuck in your career — with Andrea Stern
Jun 2, 2021
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Andrea Stern, a photography representative with over two decades of experience, dives into the challenges photographers face in today’s competitive landscape. She discusses strategies for overcoming career stagnation and the impact of social media on professional success. The conversation emphasizes the importance of adapting to market changes and embracing creative evolution, such as incorporating multimedia skills. Listeners gain insights on personal branding, authentic connections, and maintaining artistic integrity in their careers.
Adapt to industry shifts by diversifying skills and leveraging marketing strategies.
Balance mastering craft, business management, and personal marketing as a creative professional.
Stay adaptable in evolving industries to influence professional reach.
Explore new opportunities like teaching to enhance visibility and business prospects.
Deep dives
Promoting Creativity Through Marketing Expertise
Building on the discussion, marketing is essential to showcasing one's unique talents. The conversation highlighted the necessity of infusing design, marketing, and business strategies to stay competitive, especially in evolving professional landscapes.
Navigating Career Challenges Through Adaptation
Addressing the evolving demands of modern professions, the dialogue explored the significance of diversifying skills beyond traditional expertise. With competition arising from a younger demographic boasting high follower counts, seasoned professionals are advised to adapt to industry shifts.
Balancing Craftsmanship and Business in Creative Fields
Acknowledging the complexities of being a creative professional, the talk emphasized the need to juggle between mastering one's craft, managing business aspects, and effective personal marketing. The conversation offered insights on aligning personal growth and career progression.
Embracing Change and Innovation in Professional Growth
Encouraging professionals to embrace change, the discussion underscored the importance of remaining adaptable in evolving industries. The narrative highlighted leveraging expertise and marketing strategies to influence and expand professional reach.
Unlocking Potential Through Educational Endeavors
Exploring new avenues, such as teaching and sharing expertise, can offer expanded opportunities for professionals. By blending commercial experience with educational pursuits, individuals like Damien can enhance their visibility, influence, and business prospects.
Creating Influence and Opportunities through Sharing Content
Sharing personal experiences and expertise can lead to significant opportunities and influence. The podcast highlights the journey of a content creator who initially struggled financially but eventually gained immense influence and opportunities by consistently sharing content and building an audience. The speaker emphasizes the power of audience reach and the impact it can have, stressing the importance of not underestimating the influence one can achieve.
Overcoming Creative Blocks and Self-Comparison in Photography
The podcast addresses the challenges of feeling stuck and overwhelmed in creative pursuits, specifically in photography. A photographer from Saudi Arabia seeks advice on balancing natural light photography with learning artificial lighting techniques. The discussion delves into the importance of self-belief, overcoming perfectionism, and avoiding comparing oneself to peers. Emphasizing individuality and personal growth, the conversation encourages exploring new techniques while staying true to one's artistic vision.
This conversation comes from a live Clubhouse discussion. In the event you don’t know what Clubhouse is, it’s an invite-only social media app that fosters group discussion through live audio.
In this episode, Chris joins photography rep, agent, and manager—Andrea Stern—in her photo business forum. The topic: what do you do when you’re stuck in your career?
Andrea helps photographer get work and develop their careers. She’s done so for over two decades.
But times change. And so does the professional landscape. What drove advertising and got you work twenty years ago, doesn’t work as well today.
As a seasoned professional, how do you compete with young up-and-comers? Especially when they have tens of thousands of followers, and you don’t. And that actually matters to clients.
In this live Q&A, Andrea and Chris field questions from people that are bored, stuck, or uninspired in their careers. And although they don’t always agree, Andrea and Chris both offer beacons of hope for an unknown future.
Being a creative professional is not easy. How do you balance honing your craft, running a business, and marketing yourself? And how do you keep up and age into your career?
We’ll let Andrea and Chris answer those big questions for you. But we will say this: if you don’t adapt the times, the times will leave you behind.
