

Throwback: Finding Constrictions In Your Business Will Lead To Growth | Ep 902
Jun 6, 2025
In this insightful discussion, Alex shares a costly mistake he made with his business that cost millions over two years. He emphasizes the importance of stepping back to identify growth constraints within your operations. The conversation dives into misdiagnosed recruitment issues that hinder success. Alex also introduces the innovative 'quad marketing calendar' to streamline employee and customer acquisition strategies. Tune in to discover how recognizing and addressing these obstacles can lead to significant business growth.
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Costly Hiring Constraint Mistake
- Alex Hormozi shared a story about a company losing millions due to misdiagnosing their business constraint.
- The root issue was a flawed hiring process causing a bottleneck in adding outbound sales reps.
Constraints Limit Business Growth
- Every system has constraints that limit growth, and focusing on the wrong constraint stalls progress.
- Identifying and solving the true bottleneck accelerates growth and revenue.
Optimize Hiring Process
- Fix the hiring process by switching to group interviews to increase qualified candidates and onboarding speed.
- Align recruitment with churn rates to meet hiring goals and grow revenue.