

A Longtime Aerospace Analyst Questions Boeing's Future
Feb 22, 2024
Richard Aboulafia, managing director of AeroDynamic Advisory and a veteran aerospace analyst, dives deep into Boeing's mounting challenges and uncertain future. He sheds light on the company's turbulent financial performance and strategic missteps in a thriving aviation market. The conversation also touches on the cultural shifts post-McDonnell Douglas acquisition and the widening gap between management and engineers. Aboulafia discusses Boeing's competition with Airbus and the critical implications for new aircraft development amidst workforce and funding challenges.
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Boeing's Strategy Dissolution
- Boeing dissolved its firm-wide strategy unit, signaling a potential lack of clear direction.
- This move raises questions about the company's long-term vision and commitment to innovation.
Morale at Boeing
- Current Boeing employees are reportedly demoralized due to the company's performance and lack of future direction.
- The absence of new product launches further contributes to this sentiment.
No Future at Boeing
- Richard Aboulafia recounts a story about Boeing CEO stating there would be no new aircraft for a decade.
- This statement demoralized engineers who felt there was nothing to work towards.