"There's no such thing as brand marketing," says Eucalyptus co-founder & CEO Tim Doyle. "The great pairing of modern marketing is hugely ambitious, high-risk storytelling and great measurement." Today on The Intelligent Marketer, he talks with Mike & Rishabh about using AI to move at the speed of culture, Australia's strengths in tech, and building a "ruthless and effective" marketing machine that bridges creative strategy & process.

Links:

⁠⁠⁠⁠⁠⁠⁠Eucalyptus

⁠⁠⁠⁠⁠⁠⁠Tim's LinkedIn⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠Mike’s LinkedIn⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠Rishabh’s LinkedIn⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠Learn more about Greylock⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠IntelligentMarketerPod.com⁠⁠⁠⁠⁠⁠⁠

This episode was produced and edited by Eric Johnson from ⁠⁠⁠⁠⁠⁠⁠LightningPod.fm⁠⁠⁠⁠⁠⁠⁠

Using AI to Move at the Speed of Culture, with Eucalyptus' Tim Doyle