Do you really know? Can plate colour really affect our sense of taste?
Jun 26, 2025
Can the color of your plate actually change how your food tastes? Researchers from the University of Portsmouth dive into this intriguing question. They found that dishware color can significantly influence taste perception, especially among picky eaters. With fascinating insights from various studies, the discussion uncovers the psychological effects of color on food experiences. This exploration not only highlights human behavior but also offers potential applications for dining aesthetics.
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Dishware Colour Alters Taste Perception
- The colour of dishware influences how we perceive the saltiness and desirability of snacks.
- Blue bowls made crisps taste saltier and more desirable than red or white bowls.
Colour Sets Taste Expectations
- Food colour is the most important sensory cue shaping taste expectations.
- Hot chocolate tastes best from orange cups, worse from white ones.
Use Plate Colour to Improve Diet
- Serve vegetables on coloured plates that increase perceived sweetness to encourage picky eaters.
- This approach could improve nutrition and mental and physical health.