Earn Your Leisure

James Harden’s First Podcast: Billion-Dollar Moves, Transforming Basketball, & Answering Critics

Nov 21, 2024

Basketball superstar James Harden shares insights from his journey into entrepreneurship after a celebrated career. He discusses his partnerships with Jay Z and Adidas, revealing the challenges and successes in these ventures. Harden opens up about his $500K investment in Body Armor, inspired by Kobe Bryant, leading to a massive payoff. He reflects on criticisms from analysts, the evolution of player branding, and the significance of building a legacy beyond basketball. This candid conversation offers a rare glimpse into Harden's ambitious aspirations.

01:02:47

Creator website

Episode guests

James Harden

AI Summary

AI Chapters

Episode notes

Podcast summary created with Snipd AI

Quick takeaways

James Harden emphasizes the importance of diversifying investments beyond basketball, showing how athletes can transform hobbies into income streams.

The significance of building relationships in the sports industry is highlighted, as these connections lead to lucrative business opportunities for athletes.

Harden advocates for financial literacy among young players to wisely manage wealth, ensuring they prioritize long-term investments for generational wealth.

Deep dives

Revamping Educational Opportunities

EYL University is undergoing a relaunch aimed at creating an enhanced educational experience for its members. The new structure includes monthly financial planning calls, book club discussions, and real estate consultations. As part of this revamp, 27 local chapters across the United States will provide live interactive teaching, moving beyond pre-recorded content. Additionally, 15 new curriculums are set to be introduced, broadening the scope of learning available to participants.

Intro

2min

From Court to Company: Athletes as Entrepreneurs

13min

Merging Fashion with Functionality: A Sneaker Collaboration

2min

Navigating the Sneaker and Wine Ventures

16min

Strategic Investments and Community Support

2min

Beyond the Court: Legacy and Life After Basketball

20min

The Art of Ball Handling and Basketball Evolution

10min

Gratitude and Community Support

2min

In his first-ever podcast interview, James Harden joins Earn Your Leisure to share an in-depth look at his journey from basketball superstar to a successful entrepreneur. He discusses how his relationship with Jay Z led to the opportunity to join 'The Beard Club' and reveals the story of how he first met Michael Rubin. Harden reacts to Mark Cuban's claim that athletes will eventually earn more than team owners and reflects on the special love he receives from fans in China.

Harden opens up about the challenges of saying "no" to friends and family and shares insights into his long-standing relationship with Adidas, where he has now taken on the role of elder statesman. He talks about handling business challenges, the creation of J-Harden Wine, and his ambitious plan to turn it into a 9-figure business. Harden also shares his thoughts on analysts’ criticism, the current state of basketball, and why the iconic beard wasn’t intended as a marketing tool.

In this candid conversation, Harden dives into the evolution of his team, his thoughts on NBA players designing their own shoes, and his admiration for Michael Rubin. He also reflects on his $500K investment in Body Armor, inspired by Kobe Bryant's advice, which led to the company’s $5.6 billion sale seven years later.

This exclusive interview provides a rare glimpse into the mind of one of basketball’s greatest players as he balances success on the court with thriving business ventures.

#JamesHarden #EarnYourLeisure #TheBeard #BasketballBusiness #Adidas #BodyArmor #JayZ #MichaelRubin #NBA #JHardenWine #BasketballLegends #AthleteEntrepreneur #SportsBusiness

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy