Breaking B2B - B2B Marketing & Demand Generation Podcast #427 This Strategy EXPLODED Sign-ups To Zapier (MILLIONS of Organic visits)
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Mar 3, 2025 Discover how SEO is transforming SaaS marketing strategies with a focus on skyrocketing sign-ups. Learn the importance of targeting bottom-of-funnel keywords for attracting high-intent traffic. The discussion dives into actionable tips on keyword research, content creation, and backlinking. Gain insights on how to implement these strategies to boost your company's monthly recurring revenue. Get ready to capitalize on SEO's power in today's competitive landscape!
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Escape the Traffic Trap
- Avoid the "traffic trap" of informational keywords wiped out by AI.
- Focus on "money keywords" reflecting immediate needs and competitor comparisons.
Keyword Spreadsheet
- Create a spreadsheet to build long-tail keywords.
- Columns: offerings, industry, prospect problems, competitors.
Long-Tail Keyword Strategy
- Combine offerings and industries for long-tail keywords.
- Target longer-tail keywords for faster ranking.