No Cap by CRE Daily

Why Principal's $100B Real Estate Strategist Is Bullish on Office While Others Panic

Jun 29, 2025
Rich Hill, Global Head of Real Estate Strategy at Principal Asset Management, shares his expertise overseeing $100B in real estate. He addresses why the office sector isn’t as doomed as many think, featuring shifting investor sentiments and rising originations. Rich also dives into the data center boom, outlining the risks and rewards driven by AI. He clarifies misconceptions around housing shortages and discusses evolving return expectations amid a transformed market landscape, bringing necessary clarity to an often chaotic industry.
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ANECDOTE

Rich's NYC COVID Visit

  • Rich Hill and his wife visited New York City during COVID to check the city's pulse.
  • Despite media claims of a dead city, downtown was lively and bustling with activity.
INSIGHT

Four Quadrants Yield Opportunities

  • A four quadrant approach in real estate (public/private, equity/debt) always finds opportunities.
  • Debt, especially private credit and CMBS, is attractive now due to lagging performance and yield disparities.
INSIGHT

CMBS Lagged Then Rebounded

  • CMBS lagged corporate credit due to early market fears of defaults in commercial real estate.
  • Once fear subsided, CMBS saw a massive catch-up rally in yields and prices.
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