Conan Hines, Director of Legal Technology at Fried Frank, discusses the importance of building a tech-enabled culture in law firms. He emphasizes the need for trust, starting small, and balancing short-term impact with long-term goals. The role of vendors and incentives for adoption are also explored. Integrating technology training into legal training and demonstrating the value of technology are key. Having fun, stepping away, and embracing hobbies and perspectives are also highlighted as important aspects of problem-solving in a tech-enabled culture.
Building a tech-enabled culture requires building trust with lawyers and starting small to build adoption over time.
Vendors play a crucial role in adoption, emphasizing the need for strong partnerships and a transparent framework for success.
Deep dives
Tech-enabled culture in law firms
Conan Heinz discusses the importance of building a tech-enabled culture in law firms. He highlights how CC Clifford Chan was successful in bringing technology groups into the innovation spectrum by focusing on understanding the psychology and constraints of lawyers. He aims to bring these principles to his new role at Fried Frank and emphasizes the need for adoption, building relationships, and the role of R&D.
Identifying needs and gaps
Conan Heinz discusses his approach to identifying needs and gaps in technology adoption. He highlights the importance of being nosy and finding those who are curious enough to engage. Starting with small, quick-win engagements, he builds trust with lawyers and learns about their specific requirements. He emphasizes the need for ongoing conversations to gather meaningful insights and build adoption strategies tailored to individual users.
Building trust and credibility
Conan Heinz emphasizes the importance of trust in driving technology adoption. He discusses the need to propose meaningful solutions and demonstrate the ability to deliver on promises. Building credibility involves authentic engagement and being in it for the right reasons. He explores the role of optics, consistency, and delivering tangible value to lawyers.
Incentives and adoption plans
Conan Heinz and the podcast host discuss incentives and adoption plans for legal technology. They emphasize the need for simplifying adoption plans, setting clear outcomes, and continually reminding lawyers of the benefits. They share the importance of understanding individual user motivations and creating a framework for engagement that includes tracking data and behaviors. They highlight the need for trust, communication, and recognizing and rewarding innovative thinking in law firms.
In this episode of the Fringe Legal podcast, host Ab chats with Conan Hines, Director of Legal Technology at Fried Frank, about building a tech-enabled culture in law firms. Conan shares insights from his previous roles at Clifford Chance and other law firms, highlighting the importance of understanding the role of legal technology and the psychology and behavior of users when it comes to successful adoption and change management.
Conan emphasizes the need for building trust with lawyers and finding those who are curious and open to tech-enabled solutions. He suggests starting small with bite-sized engagements to build trust over time. He also discusses the value of creating a foundation for tech adoption and balancing short-term impact with long-term goals.
The conversation delves into the role of vendors in adoption, with Conan highlighting the need for a strong partnership and a transparent framework for success. He stresses the importance of vendors having a real adoption strategy and sharing learnings from what has worked in the past.
Ab and Conan also discuss the challenge of incentives and tracking adoption. They explore the idea of integrating technology training into legal training to emphasize the value and importance of tech skills for lawyers. Ultimately, the key to successful adoption and building a tech-enabled culture in law firms lies in trust, continuous communication, and demonstrating the value of technology.
Key takeaways:
Building a tech-enabled culture requires understanding the role of legal technology and the psychology and behavior of users.
Trust is essential for successful adoption. Lawyers need to believe that tech solutions can help them.
Adoption plans should be simplified and tailored to individual users.
Integration of technology training into legal training can help emphasize the value of tech skills for lawyers.
Vendors should have a strong adoption strategy and share learnings from past successes.
Uncommon learning:
Tech adoption requires a partnership between law firms and vendors, with a focus on transparency and continuous communication.
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