Making $5M Per Year with a Free Marketing Platform with Aurelian Amacker: An EOFire Classic from 2022

9 snips

Sep 12, 2025

Aurelian Amacker, a French marketer and founder of Systeme.io, discusses his journey in launching a free all-in-one marketing platform that has attracted over 250,000 users. He emphasizes the importance of choosing the right tools for a smooth user experience and advocates for practical approaches in entrepreneurship. Aurelian shares insights on enhancing business value through competitive offerings and the significance of customer engagement. His engaging anecdotes illustrate the real-world challenges and triumphs of building a successful online platform.

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ANECDOTE

Left Mastermind To Grow Faster

Aurelian left a mastermind after three years because it didn't help his growth and then scaled better on his own.
After leaving, he built systeme.io and reached $5M in revenue in 2021.

ANECDOTE

Built A Tool After Frustration

Aurelian built systeme.io after being frustrated with existing marketing tools and spending time and money on failed attempts.
He lost a year and $30,000 before finding the right developers and launching the product in 2018.

INSIGHT

Free Plan Plus Self-Use Validates Value

Systeme.io's standout is its generous free plan, fast support, and usability combined with power.
Aurelian uses the platform to run his own business, proving its scalability and reliability.

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From the archive: This episode was originally recorded and published in 2022. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.

Aurelian Amacker is a French marketer who's been in the industry since 2010. In 2018 he launched systeme.io, an all-in-one marketing platform with 10,000 customers and 200,000 free users.

Top 3 Value Bombs

1. If you try to integrate different tools, there is no way you will get a good user experience.

2. Entrepreneurship is not about theory. It’s about being pragmatic. It’s about reality.

3. Focus on more important things, like creating more offers, driving more traffic, and building your email list.

Save 30 percent on your annual plan and get 6 FREE bonuses worth 3,682 dollars. The Easiest and Fastest Way to Grow Your Online Business - Systeme.io Startup Annual Plan

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