Scaling Success with Digital Surfer: Pete & Renee on Growing a $1.3M Business, Mastering Quick Recovery, Achieving Work-Life Balance, and Leading a Skilled Team Through 12 Years in the Dynamic Digital Marketing World. (Episode 597 – Pete and Renee Curra

In this episode of Grow a Small Business, host Troy Trewin interviews Peter Curran and Renee Curran, founders of Digital Surfer, share their journey of building a $1.3M digital marketing business. They discuss the importance of work-life balance, quick recovery strategies, and the lessons learned from over 12 years in the industry. With a focus on leadership and team development, they highlight how investing in personal growth and embracing change has shaped their success. Tune in for insights on mastering business growth in a fast-paced digital world. Other Resources:

• Matt Raad, co-founder of e-Business Institute Australia, shares three decades of expertise and strategies to help elevate your business to new heights. (Episode 453)

• Liz Raad reveals the secrets to unlocking angel investment and accelerating businesses to million-dollar success through innovative online training. (Episode 457)

Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here.

Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice.

And a snapshot of the final five Grow A Small Business Questions:

1. What do you think is the hardest thing in growing a small business? Pete and Renee Curran believe the hardest thing in growing a small business is managing cash flow and profitability. They stress the importance of understanding financials early on, particularly break-even points, and making quick decisions about which activities are truly profitable.

2. What's your favourite business book that has helped you the most? Pete and Renee Curran's favorite business book that has helped them the most is "Profit First" by Mike Michalowicz. They believe this mindset shift of prioritizing profit over expenses has been invaluable for their business growth.

3. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Pete and Renee Curran recommend listening to a variety of podcasts focused on business growth, self-development, and industry-specific topics. They enjoy podcasts related to management, self-improvement, SEO, digital marketing, and business success stories. They also mention podcasts like Matt and Lisa's, as well as those that focus on self-development and how to be the best version of yourself.

4. What tool or resource would you recommend to grow a small business? Pete and Renee Curran recommend using Xero for managing business finances, as it helps track numbers and provides detailed insights into your business's financial health. They also mention the importance of having a CRM (Customer Relationship Management) system, such as Go High Level, to manage customer funnels, automate reminders, and streamline quotes, which can significantly aid in managing customer relationships and business growth.

5. What advice would you give yourself on day one of starting out in business? Pete and Renee Curran's advice to themselves on day one of starting out in business would be "speed to market". Pete emphasizes the importance of not waiting for perfection and launching quickly, as market feedback will reveal what works and what doesn't. Renee, on the other hand, highlights the importance of "speed recovery" – being able to quickly bounce back from setbacks, learn from mistakes, and move forward without holding grudges. Both stress the need for agility and resilience in business.

Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.

Quotable quotes from our special Grow A Small Business podcast guest: Sustainable success comes from balancing ambition with resilience — Pete Curran

Trust your vision, but let data guide your decisions — Renee Curran Strong teams build strong businesses — invest in your people — Renee Curran Consistency beats brilliance—show up and deliver every day — Pete Curran