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Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
Ep. 199 - BEST OFFERS to use Right NOW! Business and Consumer! 🫢The SECRET LIVES of Mormon Wives #momtok!😬
Oct 4, 2024
Discover unique marketing opportunities as the year ends, with insights on B2B and B2C strategies backed by compelling statistics. Learn about engaging content ideas, including the popular 'New Year, New You' campaign. Explore the Marigold Brand Rankings Report assessing mega brands' relationship marketing. Delve into the lives of Mormon wives who influence TikTok culture while challenging stereotypes. Plus, get recommendations on reality TV shows that spark discussion!
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Quick takeaways
- The fourth quarter presents unique marketing opportunities, with significant increases in engagement metrics for both B2B and B2C strategies.
- Marketers should leverage themes like 'New Year, New You' and loyalty rewards to maintain consumer interest beyond the holiday season.
Deep dives
Maximizing End-of-Year Marketing Opportunities
The podcast emphasizes the importance of the fourth quarter for both business and consumer marketing. It highlights a significant rise in various marketing metrics during this time, such as a 26% increase in business content downloads and a 22% higher attendance rate for year-end webinars focused on strategy. These trends suggest that end-of-year offers are particularly effective, providing marketers with a prime opportunity to engage their audience with tailored promotions. This period also allows for leveraging the optimistic mindset that consumers and businesses adopt as they set goals for the upcoming year.
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Listen to the best highlights from the podcasts you love and dive into the full episode