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Entrepreneurs on Fire
Get Different: Marketing That Always Gets Results with Mike Michalowicz: An EOFire Classic from 2021
Sep 3, 2023
21:02
Snipd AI
Mike Michalowicz, author of Profit First and Fix This Next, discusses the importance of unexpected marketing and being authentic in order to stand out. He shares the 'DAD' framework for effective marketing strategies and emphasizes the significance of attention and compelling messages. The episode also includes ads for a podcast journal, a marketing podcast, and a fractional staffing resource.
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Quick takeaways
- Success is being comfortable with who you are, not accumulating material possessions.
- Unexpected marketing grabs attention and helps attract and engage potential customers.
Deep dives
Success is being comfortable with who you are
Success is not about accumulating material possessions or showing off. It is about being comfortable with who you are and living authentically. It is important to focus on being your true self and not trying to imitate others.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode