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Product Chats Podcast

How Asset Assessment Can Help You Outmaneuver The Competition

Dec 2, 2022
58:20

This episode is from our latest Product Chat webinar >> watch the webinar

Join us as we welcome Sandi Olson, Senior Marketing Content Manager at Microsoft for a conversation on how utilizing the right asset assessment techniques can help you to analyze, prioritize and make forward-thinking pivots before your competitors.

In this conversation Sandi will share:

  • How to approach asset assessment through a lens that allows you to revive, streamline and support any business strategy
  • Ways you can utilize assessment to better integrate positioning and messaging
  • How healthy asset hygiene enhances strategy development
  • Archive, archive, archive
  • Tools and processes you can leverage to ensure you are finding meaningful opportunities within your assets

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