Daybreak How a 4-year-old startup took on wealth management titans with its bold hiring strategy
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Jun 9, 2025 The Indian wealth management sector is on the rise, now overseeing over a trillion dollars in assets. A young firm is making waves with its aggressive hiring of seasoned wealth managers, aiming to attract the elite 0.01% of clients. Their innovative recruitment strategies and unique payment models are setting them apart in a closely contested market. Leadership experience plays a vital role in boosting their credibility and competitiveness, proving that talent is indeed the real prize in this booming industry.
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Wealth Managers Are the Real Prize
- The Indian wealth management industry is rapidly expanding with trillions in assets under management.
- The competition centers around securing the best wealth managers to serve India's ultra-rich 0.01%.
Neo's Rapid Asset Growth
- Neo Group reached 40,000 crore in assets under advisory within just four years, a rapid feat compared to rivals.
- This growth is notable as competitors took over a decade to reach similar asset levels.
Incentivize Wealth Managers Generously
- Neo Group incentivizes wealth managers by giving them 60% of the revenue they generate, nearly double the industry norm.
- This payment structure motivates managers to aggressively acquire and serve wealthy clients.