

Winners and Losers of 2024 in Streaming
31 snips Dec 9, 2024
Lucas Shaw, a Bloomberg reporter specializing in media and entertainment, joins to dissect the shifting dynamics of streaming services in 2024. They identify the winners and losers, with Apple notably struggling while Peacock surprises with its strategic event tie-ins. Shaw highlights Spotify's impressive turnaround and discusses the competitive landscape among giants like Amazon and Netflix. The duo also anticipates the impact of upcoming award shows on viewer engagement and considers what makes a film a frontrunner for accolades this season.
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Streaming's Positive Growth
- 2024 was a positive year for streaming, with services like Disney+, Max, and Paramount+ becoming profitable.
- Cost-cutting, ad tiers, and market expansion contributed to this success.
Spotify's Turnaround
- Spotify's share price increased 150% in 2024, and the company is on track for its first profitable year.
- This turnaround is attributed to cost-cutting, subscriber growth, and a shift away from heavy podcast investment.
YouTube's Dominance
- YouTube's increasing dominance in the entertainment sector is becoming more recognized, largely due to Nielsen data.
- This data reveals YouTube's significant viewership share, surpassing other streaming platforms.