80,000 Hours Podcast

#99 – Leah Garcés on turning adversaries into allies to change the chicken industry

May 13, 2021
Leah Garcés, President of Mercy For Animals, shares her remarkable journey of transforming adversaries into allies in the chicken industry. She recounts her eye-opening collaboration with chicken farmer Craig Watts, highlighting the harsh realities farmers face and the potential for change through empathy. The discussion delves into the ethical dilemmas of animal welfare advocacy, the need for innovative strategies, and the rising demand for plant-based alternatives among consumers, showcasing the power of storytelling in driving meaningful reform.
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ANECDOTE

Leah Garcés and Craig Watts

  • Leah Garcés built a relationship with chicken farmer Craig Watts after initial hesitation.
  • Watts, frustrated with industry practices, allowed Garcés to film on his farm, exposing its realities.
ANECDOTE

Leah Garcés and Jim Perdue

  • After depicting Jim Perdue as a villain, Garcés later formed a relationship with him.
  • This began after Perdue expressed interest in "happier birds", indicating alignment.
INSIGHT

Craig Watts' Motivation

  • Craig Watts' willingness to collaborate stemmed from frustration and a sense of justice.
  • His nearing the end of his debt cycle allowed him to take more risks.
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