Research shows us that creativity is not for a select few. 40% of the population has the same creative potential. So, who becomes the next big tech genius, author, producer…? Allen Gannett, author of The Creative Curve: How To Develop the Right Idea, At the Right Time, shares the truth about creative success. Allen explains the mechanics of what he calls the “the creative curve” – the point of optimal tension between what is familiar and what is new. Creative people don’t just consume content, they are deliberate.
As a bonus, Allen shares some tips if you find yourself on The Wheel of Fortune.
