Build with Leila Hormozi The Values, Culture, & Drive That Built $550M ButcherBox (with Mike Salguero) | Ep 245
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Feb 17, 2025 
Mike Salguero, Co-founder and CEO of ButcherBox, shares pivotal insights on building a $600 million meat delivery service. He discusses the emotional weight of layoffs and the core values that guide tough decisions. The conversation dives into the deep motivations of entrepreneurs, emphasizing authenticity over superficial success. Salguero also explores ethical entrepreneurship, advocating for transparency and employee empowerment. He touches on personal wellness practices, like prolonged water fasting, and stresses the importance of work-life balance in a hybrid workforce.
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Styrofoam Box Anecdote
- ButcherBox initially used styrofoam boxes, which sparked criticism.
- This led to relentless improvement, resulting in multiple box iterations.
Prioritizing Customers During COVID-19
- During COVID-19, ButcherBox faced overwhelming demand, risking meat shortages.
- They prioritized existing customers by implementing a waitlist, sacrificing potential growth.
Source of Drive
- Mike Salguero's drive stems from growing up with a single mother and "daddy issues."
- This fueled a "never enough" mentality and a desire to prove others wrong.