LEADING BRANDS® — Wavebreak Podcast [143] Loyalty and Rewards Programs: Everything You Need To Know
Doubling down on retention is more important than ever.
Ad costs have increased and ROAS isn’t as strong as it used to be.
With BFCM on the horizon, it’s time to start thinking about loyalty and rewards programs.
This topic has never been more relevant and actionable, so today we’re replaying an episode Dylan did with Charlie Casey, co-founder and CEO of LoyaltyLion.
We dive into the conversation of how to use a loyalty program to retain customers and drive repeat purchases, and how the most successful ecommerce brands are leveraging loyalty programs.
This episode has some crucial information you don’t want to miss!
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This episode is sponsored by...
Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email campaigns, such as win back campaigns or abandoned cart emails and more.