

#294 Keenan Cornelius: Can Keenan Convert ME to American Jiu-Jitsu?
Oct 31, 2024
Keenan Cornelius, an innovative American Jiu-Jitsu practitioner and gym owner, dives deep into the evolving landscape of jiu-jitsu. He shares insights on the distinction between Brazilian and American styles, sparking debate over whether American Jiu-Jitsu is a legitimate term. Keenan discusses the challenges of gym ownership, the emotional transitions from competitor to coach, and the significance of creating a welcoming environment for students. He also touches on the evolving role of technology in jiu-jitsu academies and the importance of nurturing future leaders in the sport.
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Jiu-Jitsu's Unique Endorphin High
- The endorphin high post-training is addictive because jiu-jitsu balances physical exertion with psychological enjoyment.
- Unlike running, jiu-jitsu's game-like nature makes the pain bearable and the experience meditative.
Competition as Hard Truth
- Competition provides the most honest feedback on your jiu-jitsu skills but is often painful and emotionally draining.
- This feedback forces growth through destruction and rebuilding of your game.
Keenan's Competition Journey
- Keenan competed extensively as his livelihood depended on making a name in jiu-jitsu.
- Competition was painful for him as it represented financial and career risks beyond just testing skill.